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Stage: Create + Amplify

Creators yourcustomersalready follow.

We find the right creators, handle the outreach, contracts and briefs, and track every post back to sales, from micro-creators paid in product to major creators for big launches.

Two ways to work with creators
  • Creator campaigns for launches and big moments
  • Always-on programs for steady monthly momentum
  • Creator fees included in every campaign quote
  • Usage rights negotiated so posts can run as ads
What we do

Campaigns for launches. Programs for momentum.

Start with one campaign, then keep creators posting every month so momentum never resets.

01

Creator campaigns

We find creators whose followers look like your customers, then handle the outreach, contracts, briefs, and tracking from first DM to final post.

  • Creator fees included
  • Creator sourcing
  • Negotiation and contracts
  • Content approvals
  • Sales tracking by creator
Contact us for pricing

We work with creators at every level. Micro-creators paid in product deliver our highest success rates, and major creators with millions of followers bring the reach for big launches.

02

Always-on creator programs

A standing roster of creators who post about you every month, so momentum never resets between campaigns, and their content fuels your ads.

  • Long-term partnerships
  • Gifting and affiliates
  • Usage rights for ads
Contact us for pricing

Most clients move to always-on after their first campaign.

Proof

Creator work that reached millions.

We run 30+ creator partnerships a month for GOTRAX. A few highlights, from major channels to short-form videos. Tap any screen to watch.

President Chay x GOTRAXCreator video on YouTube
Colion Noir x GOTRAX GX3A firearms channel, far outside the usual e-bike niche
Creator reelGOTRAX
Aaron King x GOTRAX MustangCreator reel on Instagram
"The most polite race ever"GOTRAX kids dirt bike video on TikTok
Creator reelColeman
Sota's Garage x Coleman Dart16Creator reel on Instagram, 2026
How we work

From brief to tracked sales.

You approve every creator and every post before it goes live.

  1. 1

    Goals and brief

    We learn your customers, products and what a win looks like.

  2. 2

    Creator shortlist

    Hand-picked creators whose audiences match your customers.

  3. 3

    Contracts and content

    We negotiate, brief creators and approve content with you.

  4. 4

    Posting and tracking

    Posts go live, and we track views, codes and sales by creator.

Get in touch

Let's find your people.

Tell us about your brand and what you want social to do for your business. Here's what happens next:

  • 1We reply within 2 business days to set up a short call
  • 2Before we talk, we study your channels, ads and competitors, so the call is about your brand
  • 3You get a plan and proposal built around your goals, yours to keep either way

Prefer to pick a time now? Book a 20-minute call

Or email hello@commonthread.social or call (469) 298-8315

What are you interested in? Pick more than one for bundle pricing.

Bundle pricing will be included in your proposal.

FAQ

Good questions.

What size creators do you work with?

Every size. Micro and mid-size creators, usually 10,000 to 250,000 followers, deliver our highest success rates because their audiences trust them. For big launches, we bring in major creators with millions of followers.

Are creator fees included?

Yes. Campaigns are all-in, so what we quote is what you pay. For product-for-post campaigns, you supply the product and we handle everything else.

Do we need to send products?

For most campaigns, yes. Creators need to try what they recommend. We tell you exactly what to ship and where.

Can we use creator videos in our ads?

Yes. We negotiate usage rights with creators so you can run their posts as ads, and our paid ads service can run them for you.

Is there a contract?

Campaigns are priced per campaign, and always-on programs are month to month.

Ready to make social
pay off?
Let's talk